Lunch and Learn Webinar: Unleash Your Inner Storyteller for Business Writing
Thursday, September 12, 2013 from 12:00-12:40 PM Pacific Time
Space is limited.
“Let me tell you a story.” That’s how the late Steve Jobs often started his presentations. He understood the power of story and used it to capture attention—even before he told the first story! You can grab your audience with stories in your newsletters, blogs, books, meetings, and presentations.
Who should attend
All business professionals who write and/or make presentations, especially those in marketing and communications, PR, sales, human resources, and executive levels.
Hook your audience with stories
Tell stories that activate memories and trigger emotions—where we buy and buy in
Create a template for telling stories using the six stages of successful storytelling
Develop a story inventory to capture stories for easy reference
Use your copy of my Tell Successful Stories Checklist
About the presenter
Lynda McDaniel, “Your Write with Confidence Coach,” and a member of the People-OnTheGo faculty, brings more than 25 years of writing, teaching, and learning to her webinars. Lynda has written 1,000 feature articles for major publications, and she is the author of a dozen books, including her award-winning Words at Work, (which took top honors from the National Best Books Awards). About 10 years ago, Lynda began coaching on business writing and book writing. She has trained executives and staff at organizations such as Microsoft, Visa, The Boeing Company, Del Monte, Citibank, T-Mobile, City of Seattle, U.S. Small Business Administration, and the University of Washington.